The US Army said on Monday it had launched a fan page on Facebook and established an office for online “social media,” despite security rules that limit soldiers’ access to networking sites. Mindful of a changing media landscape, the Army said it wanted to make sure it reached a younger audience that relies heavily on “tweets” and social networking sites, spokeswoman Lindy Kyzer said. “Young people today don’t watch the evening news. They’re friends are sharing information through Twitter, or Facebook,” Kyzer told AFP. “If we have no presence on those spaces, then we’re not telling the army’s story.” The Army’s Online Social Media Division was created in March.
We should welcome the United States Army to the digital age. The military has been drug through the mud for the last several years by the media. Often for enforcing the rules that people swore they would abide by. By using Facebook and Twitter, and other social networking sites the Army can start to polish it's tarnished image. The difficult part is convincing young people that it is cool to serve in the Armed Forces. Should The Army expand it's use of social networking?
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